Interbrand called us to produce a video introducing the new Direct brand to the company's customers and employees. We create a language based on the stop motion textures. Following the simple style of the brand book, we design props and animations with wood, wool, and paper that are surprisingly transformed throughout the video.

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New Materials for the new Direct Brand — New Materials for the new Direct Brand — New Materials for the new Direct Brand —
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Credits

Creative & Film direction ☺︎ Maite Yurrebaso → Stopmotion, Props ☺︎ Noa Poveda → DOP Rafael García → Props ☺︎ Sergio Tomasa → Composition & Color ☺︎ The Lobby → Sound Design ☺︎ Agency → Interbrand ☺︎ Client → Direct Seguros

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ARCHIVE DATE

 004128—2009